I joined the weflip squad as the design lead to assist them with improving the way we currently explain what energy auto switching does and the benefits it has for all users.
Weflip needed to enforce its proposition further in order to become the leading energy switching company. The were also key areas missing from the existing platform such as a portal for users to amend their preferences.
I used various research tools to find what users were doing on different areas of the weflip journey.
From the research, I fleshed out various wireframes to help pitch improvements to wider team and stakeholders.
Id translate and iterate high fidelity mock ups based on the wireframes. This was an ongoing process.
The portal was designed to allow customers to effectively change their preferences whilst keeping on brand.